Google now requires all avails to be submitted using EMA 1.7.2b (not 1.7.2a).
Download the EMA 1.7.2b Movie/TV Avail Template. Please refer to the Movie Labs website for other versions and additional information on avails.
Click on the links in the first column to find explanations about the avail headers and how to use them correctly when sending your avails.
Template header | EMA Required |
Google Required |
---|---|---|
DisplayName | Required | Required |
AssetLanguage | Optional | Leave Blank |
Territory | Required | Required |
WorkType | Required | Required |
EntryType | Required | Required |
TitleInternalAlias | Required | Required |
TitleDisplayUnlimited | Optional | Optional |
LocalizationType | Optional | Leave Blank |
CompanyDisplayCredit | Optional | Optional |
LicenseType | Required | Required |
LicenseRightsDescription | Optional | Optional |
FormatProfile | Required | Required |
HDR | Optional | Optional |
WCG | Optional | Optional |
HFR | Optional | Optional |
NGAudio | Optional | Optional |
Start | Required | Required |
End | Required | Required |
PriceType | Required | Required |
PriceValue | Required | Required |
PriceCurrency | Optional | Optional |
SRP | Optional | Optional |
Description | Optional | Optional |
OtherTerms | Optional | Optional |
OtherInstructions | Optional | Optional |
TitleID | Optional | Optional |
EditID | Optional | Either EditID or AltID is required. Both are not required if the other is present. |
AltID | Optional | Either EditID or AltID is required. Both are not required if the other is present. |
ContentID | Required | Required |
AvailID | Optional | Optional |
UV_ID | Optional | Optional |
DMA_ID | Optional | Optional |
ReportingID | Optional | Optional |
Metadata | Optional | Optional |
ALID | Required | Required |
SuppressionLiftDate | Optional, but Required for pre-orders. | Optional, but Required for pre-orders. |
SpecialPreOrderFulfillDate | Optional for pre-orders. | Optional for pre-orders. |
AnnounceDate | Optional | Optional |
ReleaseYear | Optional | Optional |
ReleaseHistoryOriginal | Optional | Optional |
ReleaseHistoryPhysicalHV | Optional | Optional |
ExceptionFlag | Optional | Optional |
RatingSystem | Optional | Optional |
RatingValue | Optional | Optional |
RatingReason | Optional | Optional |
RentalDuration | Optional | Optional |
WatchDuration | Optional | Optional |
CaptionIncluded | Required (US only) | Required (US only) |
CaptionExemption | Required (US only) | Required (US only) |
Any | Optional | Optional (Required for partners with more than one YouTube Content Owner for a single territory - Please fill in with YouTube Channel display name) |
ContractID | Optional | Optional |
ServiceProvider | Optional | Required |
TotalRunTime | Optional | Optional |
HoldbackLanguage | Optional | Optional |
AllowedLanguage | Optional | Optional |
BundledALIDs | Optional | Optional |
RetailerID1 | Optional | Optional |
RetailerID2 | Optional | Optional |
RetailerID3 | Optional | Optional |
RetailerSpare1 | Optional | Optional |
RetailerSpare2 | Optional | Optional |
RetailerSpare3 | Optional | Optional |