The Hotel Center platform helps you optimize and manage your data feeds for Hotel Ads. Some of the new features include:
- View your recently added hotels and fix data issues with manual match.
- View conditional rates, their history, and test them in ad preview.
- View price accuracy samples per hotel and account.
- Improve your price feed status and coverage.
- Link and share with Google Ads accounts at the hotel level.
- Improve your matched opportunities with dedicated feed metrics in Hotel Center Reports.
Note: With the launch of Hotel Center, all campaign and bidding-related functionality will be managed in Google Ads.