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In this help center, you can find content for both Merchant Center Next and the classic Merchant Center experience. Look for the logo at the top of each article to make sure you're using the article for the Merchant Center version that applies to you. 

Vehicle ads onboarding guide

Implementation guide

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Vehicle Listing Ads Hero Image

To show your vehicle ads on Google, provide information about your business, dealerships, and vehicles. If you’re interested in onboarding via API, click here.

Step 1 of showing your local products on Google is setting up your accounts Step 1: Set up your accounts
Step 2 of showing your local products on Google is enabling local inventory ads or free local product listings Step 2: Enable the vehicle ads program
Step 3 of showing your local products on Google is adding your business information Step 3: Add your business information
Step 4 of showing your local products on Google is linking your Google My Business account and selecting your location groups

Step 4: Create, register, and submit your feeds

  1. Create a primary feed
  2. Register and submit your feed
Step 5 of showing your local products on Google is creating, registering and submitting your feeds

Step 5: Link your Google Business Profile and select your location group

  1. (Optional alternative) Create, register, and submit your Store Feed
Step 6 of showing your local products on Google is verifying your About page Step 6: Complete website policy review
Step 8 of showing your local products on Google is setting up Google Ads for local inventory ads

Step 7: Set up Google Ads for vehicle ads

  1. Link your Merchant Center and Google Ads accounts
  2. Enable vehicle ads in your Performance Max campaign

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