Link Hotel Ads Center and Google Ads

Hotel Center and Google Ads work together to create and manage your hotel ad campaigns. This article shows you how to link and unlink your Google Ads and Hotel Center accounts.

Before you begin

To link your accounts, you'll need administrative access to a Google Ads account and owner permissions in your Hotel Ads Center account. To unlink an existing link from Google Ads, you'll need to have administrative access to a Google Ads account.

Instructions

How to link your Hotel Center and Google Ads accounts

Link from Hotel Center

  1. Sign in to your Hotel Center account.
  2. In the navigation menu, select Account settings (Beta).
  3. In the “Basic settings” tab, click the plus button next to “Google Ads link.”
  4. Enter your Google Ads customer ID.
  5. After selecting the desired properties, select Save. The status will now show as "Request sent.”
  6. Sign into your Google Ads account.
  7. Click the tools icon in the upper corner of your account.
  8. Under "Setup," click Linked accounts.
  9. Under "Google Hotel Center," click Details.
  10. In the table, find the "Actions" column, and click View request.
  11. A "Request from Google Hotel Center" window will pop up. Click Approve.
  12. In the table, you'll see that your status is now Linked.

Link from Google Ads

  1. Sign into your Google Ads account.
  2. Click the tools icon in the upper corner of your account.
  3. Under "Setup," click Linked accounts.
  4. Under "Google Hotel Center," click Details.
  5. If you're linking Google Ads to a Hotel Center account for the first time, click Link. If you've linked a Hotel Center account previously, click the plus button to link a new account.
  6. Enter your Hotel Center Account ID, and click Send.
  7. Sign in to your Hotel Center account.
  8. In the navigation menu, select Account settings (Beta).
  9. In the "Google Ads link" table, find the "Actions" column and click Review link request.
  10. In the "Approve Link Request" dialog box, click Approve.
  11. Then, in the table, you'll see that your status is now Linked.

How to unlink your Hotel Center and Google Ads accounts

Unlink from Hotel Center

  1. Sign in to your Hotel Center account.
  2. In the navigation menu, select Account settings (Beta).
  3. In the "Google Ads link" table, find the "Action" column and click Unlink account.
  4. In the “Unlink this account?” dialog box, click Unlink.
  5. In the table, you'll see that your account has been removed.

Unlink from Google Ads

  1. Sign into your Google Ads account.
  2. Click the tools icon in the upper corner of your account.
  3. Under "Setup," click Linked accounts.
  4. Under "Hotel Center", click Details.
  5. Find the account you want to unlink, and click Unlink in the "Actions" column.
  6. Click Unlink in the confirmation screen.
  7. In the table, you'll see that your account has been removed.

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