Talk to the merchants

Effective communication is important to get businesses to sign up for Google My Business. Through clear and correct information, you can help merchants realize the benefits of being verified Google My Business users and also establish the importance of your role as a My Business Provider.

Here’s a set of talking points you can use to communicate with merchants.

One-liner introductions

  • We partner with Google to help small businesses grow and succeed through a strong presence on Google Search and Maps.
  • We partner with Google to help small businesses build a successful online campaign on Google Search and Maps that attracts customers’ attention. 

Detailed talking points

Version 1: Basic value

We partner with Google to help businesses grow and succeed by building an online presence on Google Maps and Search. It starts by registering on Google My Business and creating a high quality online listing. The business listing is used to showcase your products, services, and business value to potential customers. With powerful tools like messaging, photos, and posts, you have the ability to attract customers and stand out against your competitors. 

Version 2: Long term success value

We work with Google to help businesses draw maximum benefits from their online campaign on Google Search and Maps. A high quality online listing with complete and updated information quickly leads to building trust among potential customers. Through Google My Business, you can share your up-to-date information, posts, and photos with your customers and encourage them to have a long term association with your business.

Version 3: Sharing value

We work with Google to help businesses grow and succeed by showcasing their unique selling points on Google Search and Maps. After creating a business listing through Google My Business, business owners can share photos, post updates, and receive direct messages from customers. This helps build a deeper connection between the business and its online customers. 

Version 4: Trust value

We partner with Google to help businesses build highly effective online listings and establish trust among customers. Through Google My Business, businesses create a high quality business listing that informs and educates customers about the business. Moreover, by posting updates, sharing photos, and offering instant messaging, businesses can easily retain interested customers. 

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