size [size]

Use the size [size] attribute to describe the standardized size of your product. When merchants offer your products that use this attribute, ads for your product can appear in results that are filtered by size.

When to use

Recommended for all products that vary by size

Format

Follow these formatting guidelines to make sure we understand the data you're submitting.

Type String (Unicode characters. Recommended: ASCII only)
Limits Up to 1000 characters
Repeated field No

 

File format Example value
Text feeds XL
XML feeds

<g:size>XL</g:size>

Guidelines

Follow these guidelines to make sure you submit high-quality data for your products.

Minimum requirements

These are the requirements you'll need to meet to upload data for your products. If you don't follow these requirements, we'll disapprove this attribute and let you know in the Diagnostics page of your Manufacturer Center account.

  • Use a standard size value for your target country. Submit only the size value. Don’t submit values such as n/a, none, or multisize. Make sure to submit non-size information through the correct attribute such as color [color], material [material], and pattern [pattern].
  • Submit size [size] for all products that vary by size. 
    • For apparel products, use this attribute when your product is a variant that’s distinguished by its size (e.g. small red T-shirt and large red T-shirt). Also submit each variant as separate product with the same value for the item_group_id attribute. Don’t submit multiple sizes with a comma ( , ).
    • For non-apparel products, submit the relevant size. Sizes for these types of products vary widely, but providing this information can help ensure that your product is shown to the right users.
  • Condense multiple dimensions into one size value if your product uses multiple dimensions. For example, use the size 16/34 to represent neck size 16 inches and sleeve length 34 inches.

Best practices

These are best practices that can help you go beyond the basic requirements to optimize your product data for performance. 

  • Provide values that your users will understand. The values that you provide could be shown to users, so make sure that values you submit can be understood by your users.
  • Use a consistent format for size. For example, imagine you’re advertising a shirt that comes in small, medium, and large. For those variants, submit S, M, and L. Don’t submit S, Medium, and Lrg. The size that you submit is standardized before it’s shown to users. By submitting consistent sizes, you can help ensure that the size is standardized correctly. 
  • Provide more size details using the other size attributes. Provide the cut of your garment using size type [size_type]. Indicate the country convention for your size with size system [size_system].
  • Submit the complete size of your product. If your product size has several components, make sure to submit all of this information. Otherwise, the size could be misunderstood, and it might not be standardized or shown to the correct users. For example, if you sell shoes in different widths, you should specify the width in the size [size] attribute. So, instead of just submitting size 8, you'd submit size 8 W or 8 wide.  

Additional guidelines

Review each section closely to determine if the requirements apply to your country or product. If you don't follow requirements that apply to you, we'll disapprove this attribute and let you know in the Diagnostics page of your Manufacturer Center account.

Standard sizes (all countries and apparel categories)

Supported values Examples
One size fits all
  • OSFA
  • OS
  • one size
Small, medium, and large sizes (including ranges): XXS, XS, S, M, L, XL, 2XL, 3XL, 4XL, 5XL, 6XL
  • XS
  • S
  • 2XL
  • S-M
  • XL/2XL
Baby sizing in months, including ranges
  • 6 Mo
  • 3-6 Mo
  • 12-18 Mo
Size followed by toddler
  • 2 Toddler
  • 3 Toddler
General numeric sizes, including fractional sizes (standard ranges for specific countries and categories): 000–100
  • 00
  • 12
  • 48.5
  • 48 1/2
  • 75

Standard number ranges (all countries and categories)

Countries Category Systems Number range
BR Coats and jackets BR
  • 34–60 adult
  • 1–16 kids
AT, BE, CH, CZ, DE, DK, ES, FR, IT, NL, NO, PL, RU, SE, TR Coats and jackets DE, EU, FR, IT
  • 24–64
AU, GB, IN Coats and jackets UK
  • 4–64
CA, US Coats and jackets US
  • 00–64
BR Dresses and jackets BR
  • 34–60 adult
  • 1–16 kids
AT, AU, BE, CA, CH, CZ, DE, DK, ES, FR, GB, IN, IT, NL, NO, PL, RU, SE, TR, US Dresses and jackets DE, EU, FR, IT
  • 26–60
AT, AU, BE, CA, CH, CZ, DE, DK, ES, FR, GB, IN, IT, NL, NO, PL, RU, SE, TR, US Dresses and jackets UK, US
  • 000–34
CA, US Jewelry US
  • 00–40
AT, AU, BE, BR, CA, CH, CZ, DE, DK, ES, FR, GB, IN, IT, NL, NO, PL, RU, SE, TR, US Pants (inseam) Use the common system of each country
  • 27–40
AT, AU, BE, CA, CH, CZ, DE, DK, ES, FR, GB, IN, IT, NL, NO, PL, RU, SE, TR, US Pants and shorts (waist) Use the common system of each country
  • 000–60
BR Shirts and tops BR
  • 1–10
  • 30–54
AT, AU, BE, CA, CH, CZ, DE, DK, ES, FR, GB, IN, IT, NL, NO, PL, RU, SE, TR, US Shirts and tops US
  • 000–34
AT, AU, BE, CA, CH, CZ, DE, DK, ES, FR, GB, IN, IT, NL, NO, PL, RU, SE, TR, US Shirts and tops UK
  • 0–40
BR Shoes BR
  • 28–51 adult
  • 25–35 kids
AT, AU, BE, CA, CH, CZ, DE, DK, ES, FR, GB, IN, IT, NL, NO, PL, RU, SE, TR, US Shoes US
  • 1–20 adult
  • 0–13 kids
AT, AU, BE, CA, CH, CZ, DE, DK, ES, FR, GB, IN, IT, NL, NO, PL, RU, SE, TR, US Shoes UK
  • 1–14 adult
  • 0–13 kids
AT, AU, BE, BR, CA, CH, CZ, DE, DK, ES, FR, GB, IN, IT, NL, NO, PL, RU, SE, TR, US Shoes EU
  • 30–53 adult
  • 15–35 kids
BR Underwear and swimwear BR
  • 34–60
AT, BE, CH, CZ, DE, DK, ES, FR, IT, NL, NO, PL, RU, SE, TR Underwear and swimwear DE, EU, FR, IT
  • 30–60
  • 70, 75, 80, 85, 90, 95, 100
  • 104, 116, 128, 140, 152, 164
AU, GB, IN Underwear and swimwear UR
  • 4–38
CA, US Underwear and swimwear US
  • 00–60
Other countries Other categories Use the common system of each country
  • 000–100

Shoes

Depending on your target country, you can submit a numeric size value for shoes plus a width measurement.

Available for all target countries

Supported values Examples
Shoe width: XXN (extra extra narrow), XN, N, M (medium), W (wide), XW, XXW
  • 6 XN
  • 10½ M
  • 11.5 W

Available only for the United States and Canada

Supported values Examples
Shoe letter width: 4A, 3A, 2A, A, B, C, D, E, 2E, 3E, 4E, 5E, 6E
  • 6 4A
  • 10½ C

Pants

You can submit a numeric size value plus an additional word of description. If you need to add an additional word of description to clarify the size, we recommend that you submit the value in English.
Supported values Examples
Inseams using numbers or one of the following size types: x-short, short, regular, long, x-long
  • 32 Regular
  • 00 Short
  • 32 x 34
  • 32W 34L
  • 00 Waist / 29 Inseam

Coats and jackets

You can submit a numeric size value plus an additional word of description. If you need to add an additional word of description to clarify the size, we recommend that you submit the value in English. 

Supported values Examples
short, regular, long
  • 38 Regular
  • 42 Short
  • 12 Long

Underwear and swimwear

You can submit a numeric size value plus an additional cup measurement.
Supported values Examples
Letter cup sizes
  • 32 B
  • 38 DD
  • 30 AA

Baby and toddler (US only)

You can submit a numeric size value plus an additional word of description. If you need to add an additional word of description to clarify the size, we recommend that you submit the value in English.
Supported values Examples
preemie, newborn
  • Preemie
  • Newborn

Jewelry (UK only)

You can submit a letter size value plus a quarter or half size measurement.
Supported values Examples
Letter sizes A–Z followed by optional quarter and half sizes
  • D
  • E 1/2
  • J¾

Examples

Apparel products

Apparel products often vary by size. Use the same item group id [item_group_id] for each variant. Here’s an example that comes in 2 colors, each in 3 sizes. For this example, you’d submit these 6 variants:

Attribute Value
title [title] Google Logo T-shirt - Small - White
id [id] 12345-S-W
color [color] white
size [size] S
item group id [item_group_id] 12345

 

Attribute Value
title [title] Google Logo T-shirt - Small - Black
id [id] 12345-S-B
color [color] black
size [size] S
item group id [item_group_id] 12345

 

Attribute Value
title [title] Google Logo T-shirt - Medium - White
id [id] 12345-M-W
color [color] white
size [size] M
item group id [item_group_id] 12345

 

Attribute Value
title [title] Google Logo T-shirt - Medium - Black
id [id] 12345-M-B
color [color] black
size [size] M
item group id [item_group_id] 12345

 

Attribute Value
title [title] Google Logo T-shirt - Large- White
id [id] 12345-L-W
color [color] white
size [size] L
item group id [item_group_id] 12345

 

Attribute Value
title [title] Google Logo T-shirt - Large - Black
id [id] 12345-L-B
color [color] black
size [size] L
item group id [item_group_id] 12345

Sizes with multiple dimensions

Some sizes are made up of multiple dimensions, such as 16/34 Tall, which means neck size 16 inches, sleeve length 34 inches, and tall fit. In these cases, make sure you submit all of these details as one value.
Attribute Value
size [size] 16/34 Tall
size system [size_system] US
title [title] Android logo shirt, 16/34 Tall
id [id] 3131-16_34-tall
item group id [item_group_id] 3131

Apparel with a specific cut

If your product fits into a specific size group, like petite, plus, or maternity, then submit the size type [size_type] attribute. If your product has a different inseam length, then submit that with the size attribute.

Attribute Value
size [size] XL
size type [size_type] big and tall
title [title] Android logo jacket, Size XL Big & Tall, Black
id [id] 4567-xlb-blk
item group id [item_group_id] 4567

 

Attribute Value
size [size] XL
size type [size_type] regular
title [title] Android logo jacket, Size XL, Black
id [id] 4567-ml-blk
item group id [item_group_id] 4567

Shoes

Make sure to submit all details that affect the size of your product. The actual size for shoes, like many apparel products, is based on several attributes, including size [size], gender [gender], and size system [size_system].
Attribute Value
size [size] 8.5M
size system [size_system] US
gender [gender] male
title [title] Google Running Shoes, Mens 8.5M US
id [id] 09876-8_5-M-US
item group id [item_group_id] 09876

 

Attribute Value
size [size] 9W
size system [size_system] US
gender [gender] female
title [title] Google Running Shoes, Womens 9W US
id [id] 09876-9-W-US
item group id [item_group_id] 09876

Jewelry

Jewelry often comes in many different sizes. The size that’s displayed to users is often based on many different attributes, including size [size] and size system [size_system].
Attribute Value
size [size] 41½
size system [size_system] FR
title [title] White Gold Wedding Band - 14K - 41½
color [color] white gold
material [material] white gold
id [id] 909090-41_5
item group id [item_group_id] 909090

Art prints

The sizes for non-apparel products often aren’t standardized, so if your product comes in multiple sizes, such as with art prints, still submit each variant as a separate product, but use the same item group id [item_group_id].
Attribute Value
size [size] 16x12 in
title [title] Android Logo Print - 16x12 in
id [id] 232323-16x12
item group id [item_group_id] 232323

Perfume

The sizes for non-apparel products often aren’t standardized, so if your product comes in multiple sizes, such as with perfume, still submit each variant as a separate product, but use the same item group id [item_group_id].
Attribute Value
size [size] 3.4 fl oz
size system [size_system] US
title [title] Petites Fleurs Eau de Toilette Spray - 3.4 fl oz bottle
id [id] 454545-3_4floz
item group id [item_group_id] 454545
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