[pattern] attribute to describe the pattern or graphic print on your product. For example, a T-shirt might have a logo of a sports team, and so you might submit bears or tigers. This information helps create accurate filters, which customers can use to narrow search results. If your product has variants that vary by pattern, then provide that information through this attribute.When to use
Required for all products that vary by pattern
Recommended for any products where pattern is an important, distinguishing feature
Format
Follow these formatting guidelines to make sure Google understands the data you're submitting.
For details on when and how to submit values in English, learn more about submitting your product data.
| Type | String (Unicode characters. Recommended: ASCII only) |
|---|---|
| Limits | Up to 1000 characters |
| Repeated field | No |
| File format | Example value |
|---|---|
| Text (TSV) | Striped |
| XML (Feeds) | <g:pattern>Striped</g:pattern> |
Minimum requirements
These are the requirements you'll need to meet to show your product on Google. If you don't follow these requirements, we'll disapprove your product and let you know in the Diagnostics page of your Manufacturer Center account.
- Include the pattern or graphic on your product. Don’t include values that belong in other attributes such as color, size, or material.
-
Submit the pattern attribute for all products that vary by pattern. Use this attribute when your product is a variant that’s distinguished by its pattern (for example, polka dots and stripes), and also submit each variant with the same value for the item group ID
[item_group_id]attribute.
Best practices
These best practices can help you go beyond the basic requirements to optimize your product data for performance.
- Use a value customers will be able to understand. The value you submit can be shown to users, so avoid abbreviations or internal terms. For example, don’t submit "plka" if you mean polka dots, and don’t submit "strpd" if you’re referring to a striped shirt.
- Don’t use values that don’t mention the pattern. This attribute is optional, so if it isn't relevant for your product, then don’t use it. For example, don’t submit values like "n/a", "none", "multi", or "other".
- If the pattern is an important feature of your product, then submit this attribute. For example, a dress might come in polka dot, striped, and paisley. We especially recommend that you submit the pattern attribute if customers might search for your product by pattern or if they might decide to buy your product based on the pattern.
Examples
Variants
If your product has variants of different pattern, submit the pattern for each variant.
| Product data for a size 8 black and grey dotted product | |
| Attribute | Value |
Pattern [pattern] |
dotted |
Color [color] |
black/grey |
Size [size] |
8 |
Item group ID [item_group_id] |
12345 |
| Product data for a size 8 black and grey striped product | |
| Attribute | Value |
Pattern [pattern] |
striped |
Color [color] |
black/grey |
Size [size] |
8 |
Item group ID [item_group_id] |
12345 |
| Product data for a size 8 grey herringbone product | |
| Attribute | Value |
Pattern [pattern] |
herringbone |
Color [color] |
grey |
Size [size] |
8 |
Item group ID [item_group_id] |
12345 |
Apparel products
| Product data for a large, gray women's Tigers T-Shirt | |
| Attribute | Value |
Title [title] |
Women's Tigers T-Shirt - Gray - Large |
Pattern [pattern] |
tigers |
Size [size] |
L |
Gender [gender] |
female |
Color [color] |
gray |
| Product data for a black and white polka dotted dress | |
| Attribute | Value |
Title [title] |
Black and white polkadot dress |
Pattern [pattern] |
polka dotted |
Color [color] |
black/white |
Bathroom accessories
Customers might use pattern as a deciding factor when shopping for shower curtains, towels, or other bathroom accessories.
| Product data for a multi-colored floral product | |
| Attribute | Value |
Pattern [pattern] |
floral |
Color [color] |
purple/green/white |
| Product data for a product with American flag pattern | |
| Attribute | Value |
Pattern [pattern] |
American flag |
Color [color] |
red/blue/white |
Furniture
Furniture can be submitted as variants. For example, if a couch is available in multiple fabrics, you can submit each as a variant by using the same value for the item group ID [item_group_id] attribute.
| Product data for a brown, herringbone product | |
| Attribute | Value |
Pattern [pattern] |
herringbone |
Color [color] |
brown |