Create and manage campaigns from your manager account

From the Campaigns page of your manager account, you can create campaigns for accounts you manage, as well as for accounts managed by your sub-managers. From the same page, you can also quickly change a campaign’s budget, status, and name, or jump directly to the campaign to make other changes. 

Keep in mind

For particularly large accounts, the Campaigns page may not be able to display campaign data for the default view showing all accounts. This may also occur for filtered accounts when the selection is still substantial. If this occurs, you’ll be asked  to refine your selection to a smaller set of accounts.

Before you begin

This article explains how to create and manage campaigns from your manager account. For more background, you may want to begin by reading About manager accounts.

Instructions

Note: The instructions below are part of the new design for the Google Ads user experience. To use the previous design, click the "Appearance" icon, and select Use previous design. If you're using the previous version of Google Ads, review the Quick reference map or use the Search bar in the top navigation panel of Google Ads to find the page you’re searching for.

Create a new campaign

  1. Sign in to your Google Ads manager account.
  2. Click the Campaigns drop down in the section menu.
  3. Click Campaigns.
  4. Click the plus button .
  5. Select the account in which you want this campaign to be created. You can search by account name in the text field, or scroll down to find the account.
  6. Select the type of campaign you want to create.
  7. Proceed with creating the campaign as you would in an individual Google Ads account.

Change an existing campaign

To change an existing campaign, first sign in to your Google Ads manager account, and from the page menu on the left, click Campaigns. If you have more than 500 accounts, you’ll need to filter your view by selecting accounts that contain the campaigns you want to change. You can then do the following:

Change your campaign status to “Enabled,” “Paused,” or “Removed”:

  1. Check the box next to the campaign you want to make changes to.

  2. Click Edit, and select the status you want for the campaign. Your new status will save automatically.

Change your campaign daily budget:

  1. Check the box next to the campaign you want to make changes to.
  2. Click Edit, and select Change budgets. Learn more about setting campaign budgets.
  3. Once you’ve made your change, you can click Preview to view your changes before applying them.
  4. Click Apply to save your changes.

Change your campaign name:

  1. Click the pencil icon in the "Campaign" column for the campaign you want to change.
  2. Once you’ve made your change, click Save.

Jump to a campaign and make other changes:

  1. In the "Campaign" column, click the name of the campaign you want to makes changes to.
  2. Make changes to the campaign as you would in an individual Google Ads account.

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