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Bulksheet templates and geo/language codes

Bulksheet templates

Use bulksheet templates to simplify uploading new campaigns from a bulksheetInstead of signing in to DoubleClick Search and creating one campaign at a time, you can use bulksheets to define multiple campaigns and upload them all at once.

  • Template with all columns: XLSX / XLS / CSV

  • Campaign template (manual campaigns and "Mobile app installs" campaigns only): XLSX / XLS / CSVShopping campaigns and inventory keyword campaigns cannot be created from a bulksheet.

  • Ad group template: XLSX / XLS / CSV

  • Ad template: XLSX / XLS / CSV

  • Keyword template: XLSX / XLS / CSV

  • Negative keyword template: XLSX / XLS / CSV

  • Label template: XLSX / XLS / CSV

Geo and language codes

Use geo codes to apply geographic targeting when creating a campaign (or creating a Bing Ads ad group) in the UI or via upload. Use language codes to apply languages when creating a Google AdWords campaign or Bing Ads ad group via upload.

  • AdWords geo and language codes: XLSX / CSV

    In an AdWords engine account, you can also target specific ZIP or postal codes by entering 5-digit codes in a campaign's Metro column. (US, UK, Germany, and India only)

  • Bing Ads geo and language codes: XLSX / CSV
  • Yahoo! JAPAN geo codes: XLSX /CSV
  • Baidu geo codes: XLSX / CSV
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