Updates to Customer Match policy (June 2016)

Google provides translated versions of the Advertising Policies Help Center, though they're not meant to change the content of the policies. The English version is the official language used to enforce Google Ads policies. To view this article in a different language, use the language dropdown at the bottom of the page.

The Google Ads policy for advertisers using Customer Match changed in early June 2016 to provide improved consistency with interest-based advertising policies with respect to political affiliation in the United States.

(Posted June 2016)

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