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In this help center, you can find content for both Merchant Center Next and the classic Merchant Center experience. Look for the logo at the top of each article to make sure you're using the article for the Merchant Center version that applies to you. 

Set up

From opening an account to running your first ad, these articles will walk you through how to get your Google Merchant Center account ready to run ads on Google Shopping.

GUIDE ME

Shopping beginner's guide
Use this step-by-step guide to get started

Set up your account

Set up shipping

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