Google Shopping Policies
Welcome to the Google Shopping Policy Center.
Here you'll find all of the guidelines to submit your products to Google Shopping. To help you set up compliant product data feeds, we structured our policies into the following policy principles:
Product listings should provide a positive experience to users.
Safety & Security
Product listings should be safe for all users.
Your Product Data
Product listings should be accurate and truthful.
Transparency & Privacy
Product listings shouldn't violate users' trust or privacy.
Product listings should comply with laws and regulations.
Product listings should be compatible with Google's brand decisions.
You can also find the policies for Google Shopping for Suppliers here, the policies for Merchant Promotions here, and the policies for local availability for Product Listing Ads here.