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In order to provide a good user experience, Google requires that all images used in your ads meet high quality standards. Multiple high quality images are strongly correlated with user engagement and clicks.

This article explains how you can improve the quality and quantity of images of your products.

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Image quality

The resolution of your product images determines its quality. Google considers images with more than 1024 pixels as high-resolution images.

There are many ways to improve the quality of your images including:

  • Add robots meta tags max-image-size: large to your website. This tag will help Google use the highest-quality images from your website without any further action from your side.
  • Ensure that all the products available on your website are also listed in your Merchant Center account. Merchant Center can then automatically use higher-quality images, even if the ones you uploaded were of lower quality.
Note: In order to add more products directly to your Merchant Center account, go to the ‘All products’ page and click "Add products". Learn how to Quickly add or update your products directly in Merchant Center.

Image quantity

Image quantity refers to the number of images per product. When customers find more images with different angles of your products, it helps them potentially make better purchase decisions.

To add more images to your products:

  1. In your Merchant Center account, click the Products drop down menu from the left navigation panel.
  2. Click All products.
  3. Click the product for which you want to add more images
  4. Click the pencil icon Edit setting, pencil icon.
  5. Scroll down to the image section and add more images.
Note: You can upload images either by uploading a stable URL of the page that contains the main or additional images for this product, or you can drag and drop image files directly from your computer. You can add 1 main image and up to 10 additional images of your product.

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