About Shorts previews for video campaigns

Previews of your ads can help you see how your ads will appear on Shorts. Previews can help you decide which of your assets can render well across all devices. This article will help you understand how you can manually view previews of your ads.

Vertical video assets with a 9:16 aspect ratio are recommended for Shorts ads. While horizontal and square assets are also supported, vertical videos are prioritised for Shorts ads in video campaigns.

How it works

If you don’t already have one, create a video view campaign or a video reach campaign to get started. Buy YouTube Shorts ads with video view campaigns or video reach campaigns by ticking 'YouTube Shorts' in the 'Ad formats' section. You can find this setting during campaign construction and in campaign settings after the campaign is built.

To view previews of your video creatives in Shorts, follow these steps:

  1. Go to Campaigns within the Campaigns menu Campaigns icon.
  2. Select New campaign, then follow the specific steps on how to create a video view campaign or a video reach campaign.
  3. In the 'Campaign settings' page under the 'Ad formats' section, ensure that you select the Shorts ads tick box.
  4. In the 'Create your video ads' section, add a video creative, then select View preview gallery to look at the previews in Google Ads or View on YouTube to watch a preview of your Shorts ad on YouTube.
    • Note: You will be able to check how your ads will appear in all eligible formats and devices in the preview panel.
      • If you have other formats, you can use the drop-down at the top left to choose the ad format that you want to preview.
      • You can also select the mobile or desktop icons at the top right to preview your Shorts ad on those devices.

Preview Shorts ads within your existing campaigns

  1. Go to Ads within the Campaigns menu.
  2. Select the video ad that you want to preview under the 'Ad' column to open the 'preview gallery'.

This will open the 'Preview gallery' side pane, which displays live previews alongside a secure and shareable link.

Learn how to preview your video ads.

Generate a shareable preview link

  1. Follow the steps on how to create a video view campaign or video reach campaign.
  2. In the 'Create your video ads' section, select Preview gallery.
  3. In the 'Preview gallery' side pane, select Copy link. This will generate an encrypted link that can be shared with your stakeholders. It is automatically copied to your clipboard.
  4. Share the link with your stakeholders through your preferred method of communication.
Note: All edits made to an ad will require a new link to be generated. Links do not auto-update with each change. Live preview on Shorts ads is currently unavailable for Demand Gen or Performance Max campaigns.

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