您可以透過 Display & Video 360 的「情報快訊」面板查看快訊和建議,藉此讓廣告活動發揮最佳成效及排解廣告活動的任何潛在問題,例如成效不佳、使用速度偏慢、廣告素材遭拒、違反政策或是未支出預算。
「情報快訊」面板會優先顯示最重要的快訊和建議。如果「情報快訊」面板有快訊或建議,頁面右側就會顯示資訊卡。
Use the Intelligence panel |
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Click on the intelligence icon to open or close the intelligence panel. Then, the main actions you'll take in the intelligence panel include: InvestigateWhen you click Investigate, you'll be given more information where you can Apply changes immediately, or see more Details. You can also click the snooze icon to not show an alert for the next 24 hours. ApplyWhen you click Apply, changes will be made without further confirmation. On some screens, you can apply in bulk by checking the boxes next to multiple suggestions and then using the Apply action. DetailsWhen you click Details, you'll navigate as close to the issue as possible. You may be able to click Apply for immediate changes, however, you might also need to look for settings that need changing or take other actions on your own. You can click on the arrow in some suggestion pages to open the details page for a given advertiser, campaign, insertion order, or line item. |
調查更複雜的問題
即使沒有適用的建議或可查閱的詳細資料頁面,情報快訊可能還是會提供其他資訊,協助您自行調查問題或尋求支援。
舉例來說,您可能會需要修正遭到拒登的廣告素材、排解交易和委刊項問題,或是與發布商合作確保有足夠的廣告空間。