To update your business name and other info on Google, you must first verify your business. When you verify your business, check that your business info is accurate and that you’re the only one who can edit it.
To avoid unnecessary verification delays, make sure your address meets our guidelines. Learn about address-entry guidelines.
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Get ready to verify
- Before you can verify, first claim your Business Profile on Google. Learn how to add or claim your profile.
- When you add or claim your profile, get a verification option.
- Most local businesses verify by mail. Learn how to verify by mail.
- Some businesses can verify by email, phone, Search Console, or video recording. Learn how to verify a service-area or hybrid business.
- Know what to expect.
- After you verify your business, we may ask you to review your info and make any final changes.
- It may take a few weeks for your business info to show across Google.
- After your info is live, you can check it in your Business Profile. To find your profile, search for your business name and city in Google Search or Maps. Search results can vary for many reasons. The results shown for you may differ from those for someone else. Learn how Google ranks local results.
Verify your business by mail
When you add or claim your Business Profile and choose to verify by mail, we send you a postcard with a unique verification code. To confirm that your business is at the listed address, you enter your unique code.
While you wait for your verification postcard:
- Don't edit your business name, address, or category.
- Don't request a new code.
If you edit your info or request a new code, we cancel the code on the postcard in the mail and send a new postcard. This step helps protect the integrity of your profile.
- On your computer, sign in to manage your Business Profile.
- Choose the business you want to verify.
- Click Verify now.
- Make sure the address that shows is accurate.
- Request the postcard.
Don't share your verification code with anyone. This includes third parties that help manage your business on Google, like an SEO or marketing firm. Your code is unique to your business. You should be the only one who uses it.
If you share management of your profile with a trusted third party:
- Confirm your profile and personally enter your verification code.
- After you complete verification, add other owners and managers for your profile. Learn how to add and remove profile owners and managers.
- After you set the owners and managers you want, transfer primary ownership of your profile to the third party. Learn how to transfer profile ownership.
Each verification code you get is unique to your business and the location for which you requested verification. If you update your business address, only the code requested for your current address works. Verification codes expire after 30 days.
After you get your postcard:
- On your computer, sign in to manage your Business Profile.
- Choose the business you want to verify.
- From the menu, click Verify business. If you don’t see “Verify business,” click Verify now.
- In the “Code” field, enter the 5-digit verification code from your postcard.
- Submit the code.
Verify your service-area business
If your business can verify by phone:
- On your computer, sign in to manage your Business Profile.
- Choose the business you want to verify.
- Click Verify
your phone number.
- To get your verification code, make sure you can directly answer your business phone number or receive texts.
- Enter the code from the automated message or text.
your phone number.If you can’t find this option, you can verify your business by mail. Learn how to verify by mail.
- On your computer, sign in to manage your Business Profile.
- Choose the business you want to verify.
- Click Verify.
- From the list, select Email.
- Follow the steps in the verification email you receive.
In specific circumstances, you might get an option to get verified with a video of your business.
Step 1: Add your video
You must use a mobile device to record and upload a video. Use the following steps for the type of mobile device you have:
Step 2: Await review
After you upload your video, we review it. Reviews can take up to 5 business days.
- If you’re verified, you get a notification.
- If we can’t verify your business via the video, the “Verify now” button returns. You can use a different verification option.
Step 3: Delete your video
- On your computer, sign in to manage your Business Profile.
- Under “Video verification uploads,” click Delete videos.
Not all business categories are eligible for instant verification.
If your business is eligible, and if you already verified your business's website with Google Search Console, you can instantly verify your Business Profile. Learn how to add a website property in Search Console.
- Sign in to the account you used to verify your website with Search Console.
- On your computer, sign in to manage your Business Profile.
- Follow the steps on the screen.
If you manage 10 or more locations of the same business, your business may be eligible for bulk verification.
Re-verification after info changes
To maintain high-quality business info, Google may sometimes ask previously verified businesses to verify again. A change in the info about your business you gave us can trigger this re-verification.
To re-verify your business, sign in to your Business Profile and follow the steps.
