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Healthcare and medicines: Russia

The AdWords policy on healthcare and medicines will change around early November. In Russia, we will require all ads for biologically-active additives (BAAs) to include this Russian text: "Не является лекарством." All dietary supplements promoted in Russia on AdWords must be registered in accordance with the law.

Additionally, ads in Russia for baby food for children under 1 year of age, as well as ads for breast milk supplements, must include this Russian text: "Проконсультируйтесь со специалистом. Для детей с [укажите число] месяцев."

We'll send notifications to advertisers that our systems identify as potentially affected by this policy. After the new policy goes into effect, the policy page will be updated to reflect this change.
(Posted October 2014)

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