Mexico Gambling Policy Update (April 2019)

The Google Ads policy on Gambling and games will change in April 2019 to accept licenses from the Pronósticos para la Asistencia Pública, in addition to the Secretaria de Gobernacion, and will allow all types of licensed online casino games in addition to the currently allowed games. We’ll also accept sites that provide information about, or a comparison of, other gambling services, but do not themselves provide gambling activities that require a license. They may only provide links to gambling sites that hold a valid operating license in Mexico, but are not operated or controlled by the aggregator.

After the update, advertisers who wish to promote online gambling content in Mexico should submit a gambling certification request through the updated policy page.

(Posted April 2019)

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