Comparison Shopping and Travel Aggregation

Google provides translated versions of our Help Center, though they are not meant to change the content of our policies. The English version is the official language we use to enforce our policies. To view this article in a different language, use the language dropdown at the bottom of the page.

The Google Ads policies on Comparison Shopping and Travel Aggregation will change around mid-May. We're simplifying our policies around travel aggregator sites and shopping comparison sites so that they're now enforced through our Bridge Page policy. The change will affect all countries. We made this decision in order to streamline our policies for our users and advertisers. After the updates go into effect, the Bridge Page policy description will be updated to reflect these changes.
(Posted on May 11, 2011)

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