Prices, Discounts, and Free Offers

Google provides translated versions of our Help Center as a convenience, though they are not meant to change the content of our policies. The English version is the official language we use to enforce our policies. To view this article in a different language, use the language dropdown at the bottom of the page.

The Google Ads policy on Prices, Discounts, and Free Offers will change around late February. The policy is changing to disallow ads that promote credit cards and personal loans that include specific APR rates or value of credit, but don't prominently display information on the cost and associated fees of the credit cards/loans on the website. This change will affect the United Kingdom. We made this decision for legal reasons. We'll send notifications to affected advertisers. After the new policy goes into effect, the policy description will be updated to reflect this change.
(Posted on February 7, 2011)

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