User Safety

The Google Ads policy on User Safety will change around early November 2010. The policy is changing to consolidate all current Unacceptable Business Practices policies applied under our Landing Page and Site Quality policies in order to provide advertisers and users with a clearer understanding of what business models and practices Google Ads does not allow. The change will affect all countries. We made this decision in order to facilitate quicker action on unacceptable business models and practices that harm our users. After the new policy goes into effect, the policy description will be updated to reflect this change.
(Posted on October 19, 2010)

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