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Changes to reporting after transferring channel ownership

If you move a channel from one content owner to another, it changes whether or not you can see performance data in YouTube Analytics and the Downloadable performance report. Before moving a channel from one content owner to another, make sure to review what metrics you will and won't have access to.

Before you transfer the channel: If you'll need historical performance data, make sure to download any reports you need before transferring the channel to a new content owner.

YouTube Analytics & APIs

Report type Previous content owner New content owner Channel level

Content owner level

(Learn about content filters)

Historic data is available up until the day of transfer. Data is available from the day of transfer. No historic data is available. N/A
Estimated revenue No longer available.  Data is available from the day of transfer. No historic data is available. Data is available from the day of transfer. No historic data is available.
Ad rates by channel No longer available.  Data is available from the day of transfer. No historic data is available. Data is available from the day of transfer. No historic data is available.
Other per-channel or per-video data No longer available.  By default, data is available from the day of transfer. Partners can select to also see historic data from the Watch time and Interaction reports. Historic data from the Watch time report and Interaction report is available.

 

Note: The "Top 500" videos list will still be available even though granular data has migrated to the new content owner.

Performance & CMS reports

Report type Previous content owner New content owner Channel level
Performance reports Historic data is available up until the day of transfer. Data is available from (and including) the day of transfer. No historic data is available. N/A
Video reports No longer available.  Data is available from the day of transfer, but may be delayed. No historic data is available. N/A
Claim reports No longer available.  Data is available from the day of transfer, but may be delayed. No historic data is available. N/A

 

Note: To get a full view of a moved channel's data for the month it was transferred, you can combine the old content owner's performance report with the new content owner's performance report.

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