Fix Search Ads 360 (SA360) template output errors

This article will help you understand and identify Search Ads 360 (SA360) template output errors.

Changes in SA360 feed data

SA360 feed data is likely to change over time. Successful templates might start to generate errors as feed data changes.

To help you identify errors, the new Search Ads 360 provides an “Error status” column in the “Templates” reporting table.

View the different types of common template errors that may occur in Troubleshoot template errors.

Use the following steps to identify and resolve SA360 template output errors.

In the reporting table, find the “Error status” column. For templates with no errors, “No errors” is displayed in this column. For templates with errors, a red circle with an exclamation mark is shown with the number of errors as a link:
Click the error count link.
In the “Errors > template_name” page, locate the “Error type” that you want to review.
Click the link in the “Entity errors” column for this error type.
In the “Errors > template_name > error_type” page, review the information for each error type.
Look for patterns in the erroneous output to determine what needs to change in your template or feed.

In the left page navigation menu, click Templates.
In the reporting table, click next to the template that you want to edit. If an item isn't visible in the table, click the down arrow next to a parent template to view the template's children. For example, click the arrow next to a campaign template to view ad group templates. Click the same arrow next to an ad group template to view responsive search ad and keyword templates.
Update the template settings.

Note: Search Ads 360 applies the updates the next time it evaluates the template.

In the left navigation menu, click Templates.
In the reporting table, find the “Error status” column for the template. For templates with no errors, “No errors” is displayed in this column. If the template has errors, a red circle with an exclamation mark is shown with the number of errors as a link:
Repeat from Step 2 to investigate and resolve the error.

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