shopping_ads_excluded_countryattribute to control the different countries where your Shopping ads products are advertised. You can use this attribute when you need to override the additional country settings that you set up in your primary feed.
Depending on your primary country of sale, and the language in which your product data is submitted, some of your products may be readily available to show in multiple countries. If you want your product to appear in only certain countries but not in others, use the
shopping_ads_excluded_countryattribute. You can use this attribute to override the additional country settings that you set up in your primary feed.
When to use
- Optional for each product
Let’s say you select Germany as your primary country of sale, and Austria and Switzerland as additional countries of sale when you submit your product data in Merchant Center. If you later decide that you don’t want to advertise a particular product in Austria and Switzerland, you can use this attribute to stop the product from showing there, while still allowing it to show in Germany.
Note: The primary country of sale is selected when you submit your product data feed in Merchant Center.
Follow these formatting guidelines to make sure Google understands the data you're submitting.
|Type||String (Unicode characters)|
|Limits||2 characters. Must be an ISO-3166-1 Alpha 2 country code|
|Repeated field||Up to 100 times|
|File format||Example value|
These are the requirements you'll need to meet to show ads for your product. If you don't follow these requirements, your product might show in countries where you do not intend it to show.
- Only use supported ISO-3166-2 Alpha 2 country codes.
|Product||Skater dress - black|
||Millie Wray Skater Dress|
You can also separate each destination with a comma ( , ) :