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How to fix: Matching variant but differing value: brand [brand]

Submit a value that matches the other variants in this group

Two or more of your products use the same item group ID [item_group_id], but do not appear to be variants of the same product, as they do not have the same value for other grouping attributes, such as brand [brand]. To ensure that each of your products shows correctly, only group products that are variants of the same product and make sure the attributes for those products are consistent. You can create additional item groups for different products.

Instructions

Step 1: See the affected products

  1. Sign in to your Merchant Center account.
  2. Select Products on the navigation menu, then click Diagnostics.
  3. Click the Item issues tab to view current issues affecting your products.

To download a list (.csv) of all affected products for all issues:

  • Click the download button Download next to the filter button Download, beneath the graph and above the list of issues.

To download a list (.csv) of all affected products for a particular issue:

  • Find the issue under the “Issue” column, then click the download button Download at the end of the row.

To view a list of up to 50 products with this particular issue:

  • Find the issue under the “Issue” column, then click View examples in the “Affected items” column.

Step 2: Add variant attributes

  1. Filter the downloaded report so that you only see products with:
    "Issue title" = Matching variant but differing value: brand [brand]
  2. Search your product data for those products (using the ID). Make sure each product that uses this item group ID [item_group_id] is a variant of the product and that the values are consistent for the brand [brand] attribute.
  3. Remove the item group ID [item_group_id] from any items that are not variants of the same product.

Step 3: Resubmit your product data

  1. After you’ve updated your product data, resubmit it using one of these methods:
  2. Next, check that you’ve fixed the issue by making sure it’s no longer listed on the Diagnostics page.

    Keep in mind: It may take some time for your change to be reflected on the Diagnostics page.
If you’re working with a third-party platform, some of these instructions may not apply to you. Refer to your third-party platform for instructions on how to resolve the issue and request a review. Learn how to find support if you use a non-Google platform.

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