Approved local products

Your products must be approved so that you can use them in local inventory ads. To get approval, products must contain all required attributes and follow Shopping ads policies


A higher number of approved products can positively influence your local inventory ads performance.

How to see approval status

To determine what actions to take, review the list of products and errors in your Merchant Center account. To see errors, follow the instructions below:

  1. Sign in to your Merchant Center account.
  2. Click the tools icon , then click Local ads inventory setup under “Tools.”
  3. Under Current Issues, select Items to view errors and warnings for your account:
    1. Feed missing required attributes:
      1. A full list of issues displays, plus the number of affected items, and the percentage of product inventory impacted within the feed.
      2. Errors noted here only apply to your local products feed.
    2. Product doesn’t meet Shopping ads policies:
      1. Af ull list of issues displays, plus number of affected items, and the percentage of inventory impacted.  
      2. Look for products labeled  “Automatic item disapprovals due to policy violation” in the Issue column.
      3. Click Number of affected items to view the specific list of items that need to be addressed.

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