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Promotion status

This article provides answers to common questions about pending and rejected promotion statuses. 

Each promotion has a status that indicates whether it is eligible to appear with your Product Shopping ads on Google.com and Google Shopping. 

How do I determine the status of my promotion?

Follow the steps below:

  1. Click Promotions dashboard in your Merchant Center account 
  2. Navigate to the Policy status and SKU status columns to review the statuses of your promotions. 
  3. Click the speech bubble icon more information for information about rejected promotions and helpful links. 

To learn more, see Managing your promotions.

Why hasn't my promotion been reviewed?

The most common reasons for un-reviewed promotions are:

  1. Promotion reviews are typically completed within 12 hours, but can take up to 24 hours as long as you submit promotions during business hours from Monday to Friday. 
  2. The promotion’s start date/time has not yet been reached. Promotions are not tested for validation review until the promotion’s start date and time is reached. 
Why was my promotion rejected?

Your promotion could have failed the policy review or the validation review (i.e. promotion check). Listed below are the most common reasons for rejection:

  • My promotion was rejected during the policy review.
  • My promotion was rejected during the validation review (i.e. promotion check).
    • The promotion_id is not mapped to the applicable items in your products feed.
    • The promotion_id is mapped to ineligible items.
    • The promotion did not provide the promised discount. 
    • The discounted price is stated on the item's landing page. 
    • The item’s base price is not on the landing page.
    • Gift is not reflected in the cart or at checkout.
When will my promotion be reviewed?

The review process involves 2 steps: policy review and validation review (i.e. promotion check). The status of the promotion will appear in review until both steps of the review have been completed.

Tip: We recommend that you submit promotions 24 hours before the start time to allow a smooth and timely review process. Otherwise, the promotion may be delayed by 24 hours.

My promotion has begun, but it’s still not displaying. Why not?

There are a few factors that could affect your displayed promotions:

  1. Items in your feed are not fully processed. 
  2. The start time within the date attributes was incorrect. 
  3. The promotion_id values were not in your Products Feed. 
  4. The promotion_id in the products feed does not exactly match the promotion_id in the Promotions feed.
  5. Information was not submitted in time.

Note: In some cases, unique promotions may not be visible on mobile.

What is the turnaround time for submitting a promotion and seeing it in Google Shopping?

Submit promotions during business hours from Monday to Friday. Once you submit a promotion, processing, review, and validation can take up to 24 hours, but typically is completed within 12 hours. It may also take a few hours for your promotion to go live after it’s fully approved or to quit showing in ads after you’ve stopped it.

What happens to my existing promotions when I upload a new Promotions feed?

If you upload a new Promotions feed to replace the current promotions, the new feed does not stop or delete existing promotions. Existing promotions will continue to run for the their specified durations and expire as the promotions from the new feed are added. 

Note: Expired promotions will remain in the Promotions dashboard for one year following the expiration date. 

My promotion failed the validation review (promotion check) and I've made the necessary changes. How do I request a retest?

Log in to your Merchant Center account, navigate to the Promotions dashboard by clicking on the Promotions page. In the SKU status column, click the speech bubble icon more information, and then click Request a retest.

How can I see if I submitted a redemption code with my promotion?

If your promotion was submitted with the promotion tool in Merchant Center, follow the steps below to check your submitted redemption code:

  1. Navigate to your Promotions dashboard
  2. Find the promotion_id you want to check 
  3. You can find your promo code under the Promo Code column. 

If you submitted your promotion with a feed, check your last feed submission for redemption codes.

Why do my expired promotions still appear when I filter my promotions’ visibility by “Not Stopped” in my Promotions dashboard?

Promotion visibility refers to whether a promotion has been manually “Stopped” in the Promotions dashboard or not. Note that “Stopped” promotion_ids are permanently disabled and can't be re-used or restarted.

If an approved promotion expires and it hasn’t been manually stopped, the promotion will remain in your dashboard as "Visible," though it will no longer appear on your Product Shopping ads. Approved promotions that have expired also can't be re-used or restarted. 

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