Vehicle fulfillment [vehicle_fulfillment]

The vehicle fulfillment [vehicle_fulfillment] attribute is used to detail the method by which the vehicle will be delivered to the customer. This group attribute is used with the store code [store_code] sub-attribute for in store and ship to store fulfillment. Store code [store_code] isn't required for online offers.

The vehicle fulfillment [vehicle_fulfillment] attribute can be repeated up to 3 times for each offer, allowing dealers to specify an option for each fulfillment type.

In this article

• When to use
• Format
• Minimum requirements
• Examples

---

When to use

Required for each offer that has an option for a delivery through vehicle fulfillment.

This attribute uses the following supported values:

• In store [in_store]
  • This value is for vehicles online that are currently available in a store. In store [in_store] value requires a list of one or more store code values.
• Ship to store [ship_to_store]
  • This value is for vehicles online that are available to be delivered to a customer's local dealership for pickup. Ship to store [ship_to_store] value requires a list of one or more store code values.
• Online [online]
  • This value is for vehicles available online to be delivered to the customer’s address.

Format

Follow these formatting guidelines to make sure Google understands the data you submit.

Learn when and how to Submit your product data in English.

Type	Unicode characters (Recommended: ASCII only)
Repeated field	Yes, up to 3 times, once per option type.

File format	Example value
Type	Unicode characters (Recommended: ASCII only)
Character limit	For store codes, 64. For vehicle fulfillment, either in store or ship to store, up to 500 store codes are supported, delimited by a colon ( : ).
Text/Tab delimited	in_store:1111
XML (Feeds)	<g:vehicle_fulfillment>   <g:option>in_store</g:option>   <g:store_code>1111</g:store_code> </g:vehicle_fulfillment>

To format your data for Content API, go to the Vehicle ads Content API guidelines.

Guidelines

Follow these guidelines to make sure you submit high-quality data for your products.

Minimum requirements

This is the requirement you must meet to show your product in Merchant Center. If you don't follow this requirement, we'll disapprove your product and notify you in your Merchant Center account.

• If the method for vehicle fulfillment is either in store or ship to store, then the store code [store_code] sub-attribute must also be submitted along with one or more appropriate store code values.

• If you are specifying more than one store code value, then repeat :store_code in the header for each store code, up to the specified maximum.

Note: When using fewer store codes, the trailing ":" is still required for each store code mentioned in the header.

Examples

Submitting the vehicle_fulfillment group attribute

Group attribute	vehicle_fulfillment
Accepted values	in_store ship_to_store online
Sub-attributes	option store_code

Text feeds

Format the group attribute name using vehicle_fulfillment, and then in parentheses, adding one of the supported fulfillment values followed by store_code (as needed). The store_code sub-attribute needs to be repeated for each store code value you want to submit, separated by a colon ( : ).

Example: In store fulfillment

If the store_code sub-attribute is repeated in the group attribute name, but only one store code value is submitted, the entry will still be accepted since there’s only one colon in the value.

When a colon ( : ) doesn't indicate a separate sub-attribute value, the value should be surrounded by quotes ( " ).

Name	vehicle_fulfillment(option:store_code:store_code)
Values	in_store:1111:2222 in_store:1111 in_store:1111:”2222:2”

Example: Online fulfillment

The store_code sub-attribute isn't required for online offers.

Name	vehicle_fulfillment(option)
Value	online

Example 3: Hybrid offer

A hybrid offer combines both of the above examples as separate columns in the data.

{other feed cols}	vehicle_fulfillment(option)	vehicle_fulfillment (option:store_code:store_code)
...	online	in_store:1111:2222

Google Sheets

Format the group attribute name the same way as with text feeds. When a colon ( : ) isn't used to separate sub-attribute values, it should be submitted with a preceding backslash ( “ \ “ ).

Name	vehicle_fulfillment(option:store_code:store_code)
Values	in_store:1111:2222 in_store:1111 in_store:1111:2222\:2

XML Feeds

Include the store_code sub-attribute as needed. To specify different fulfillment options, submit multiple vehicle_fulfillment attributes and include the store_code sub-attribute.

Example

<g:vehicle_fulfillment>
<g:option>online</g:option>
</g:vehicle_fulfillment>
<g:vehicle_fulfillment>
<g:option>in_store</g:option>
<g:store_code>1111</g:store_code>
<g:store_code>2222</g:store_code>
</g:vehicle_fulfillment>