Performance Max Campaign Modification Request Form

Submitting requests from an email address with admin/standard access to the requested Google Ads account will help expedite the implementation process.

Please fill out one form per account

* Required field

Does your campaign have European Union political ads? *

Your campaign can't run in the European Union. Starting September 22, 2025, Google Ads soon won't allow campaigns with EU Political Ads to run in the EU. You can still run your campaign in other regions. Learn more about the EU Political Ads Policy.

Contact Name *

End Customer Company Name *

What is the name of the company being advertised? If you belong to an agency, please provide the name of the company that you’re managing the campaigns for. This will help us route your case to the best available agent.

Do you have Admin or standard user access to the account? *

Email ID of Standard / Admin User *

Note: An email communication will be sent to this email ID for security authentication and implementation details.

Please enter valid email address

Additional Email cc

Add additional field

Include email address(es) of those you would like to CC on this submission, separated by commas if there are multiple.

Please enter valid email address

Contact Email Address *

Your email address so we may respond

Google Ads Customer ID *

If you are an agency or someone who manages multiple Google Ads accounts, please do not enter the Customer ID for your Google Ads Manager Account or MCC ID. Please enter the Customer ID for the individual account. Learn how to find your Google Ads customer ID.

Please use the format xxx-xxx-xxxx

Type of change requested *

Topic exclusion

Placement exclusion

Note: Include the exact list names and their MCC ID in the template below from where the list has to be applied.

All instructions for PMax Exclusions must be submitted using the following template. Kindly choose the relevant tab/sheet in the template to provide your instructions to us.

Please download and fill out all necessary details on this pMAX: Request Template and attach it below.

Submit an attachment *

To give us one-time approval to make the changes you want, please review the approval below and check the boxes below to submit your request. *

By submitting this form, you hereby authorize a Google Ads Specialist to make the above changes directly to your Google Ads account. You hereby acknowledge and recognize that all changes suggested and/or implemented by Google or otherwise, shall be undertaken solely of your own accord and at your own risk. Google does not guarantee or promise any results whatsoever from implementation of such changes. Furthermore, Google shall not be responsible for any effects of such changes, including, but not limited to, any spending increase related to your Google Ads campaign(s), for which you shall be solely responsible. *

Please check all boxes

Performance Max Campaign Modification Request Form

Topic exclusion

Placement exclusion

Your email has been sent

Thanks for contacting Google Ads support.

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