Domain

The core part of a website's URL (its Internet address). In the URL "www.google.com/adwords," the domain name is "google.com."

  • A domain is usually made up of two parts: a name (like "google") and a category (like ".com") which combine to make a domain name such as "google.com." Domains can use industry categories such as .edu and .gov, country categories such as .fr or .jp, or a combination.
  • There can be many pages or sites within one domain. For example, all of these websites share the domain name "google.co.uk:"
          www.google.co.uk
          www.google.co.uk/ads
          support.google.co.uk/google-ads
  • Google Ads has several policies that involve the URLs and domain names that you include in your ads. For example, all ads within a particular ad group need to use the same domain in their display URLs.

Display URL policy

Was this helpful?

How can we improve it?
true
Achieve your advertising goals today!

Attend our Performance Max Masterclass, a livestream workshop session bringing together industry and Google ads PMax experts.

Register now

Search
Clear search
Close search
Google apps
Main menu