Performance Planner expands to Shopping campaigns

September 9, 2020

Performance Planner helps you plan your budget more effectively. To help you plan and forecast even more of your campaigns, Performance Planner now supports Shopping campaigns and Smart Shopping campaigns.

With this update, you can plan your Shopping campaigns with ease by using Performance Planner to:

  • Adjust budget and campaign settings to evaluate their impact on performance.
  • Manage budgets across multiple accounts and campaigns.
  • Plan for upcoming seasonal periods more effectively.

Screenshot of Performance Planner in Shopping campaigns

Learn more about Performance Planner in Google Ads Help Center. 

Posted by Ahmad Ismail, Product Manager, Google Ads


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