View Insights for your business listing

Insights give you an inside look at how people find your business listing on the web. Because many customers find businesses on Google Search and Maps, Insights focuses on how customers use Search and Maps to find your listing, and what they do once they find it. You can get Insights for individual listings or in bulk.

Your business is on Google card

In your GMB dashboard, open your business page. On your page, the “Your business is on Google” card now displays direct links to your live listing on Search and Maps. You can confirm your listing is showing on Search/Maps by clicking the direct links.

The views displayed on your dashboard are for the past 28 days, so some fluctuation in stats is expected. To get more information on your business’s visibility, please visit the Insights tab in your dashboard.

On the card, beside the Search and Maps links are the views in the last 28 days:

Note: You can view the same information in the Insights tab of your dashboard.

Access Insights for individual listings

Desktop

To access Insights for individual listings:
  1. Sign in to Google My Business.
  2. If you have multiple listings, open the listing you'd like to manage.

  3. Click Insights from the menu.

Mobile

To access Insights for individual listings:
  1. Open the Google My Business app.
  2. Tap menu  > Insights.

There is also a summary of your listing’s Insights from your dashboard.

Access Insights in bulk

You can bulk download Insights for multiple listings to a spreadsheet. It’s an easy way to see how different chain locations are performing on Google Search and Maps.

Make sure your listings are all verified, as Insights are only available for verified listings. To download a bulk Insights report, perform the following steps:

  1. Select the listings you want to download a bulk Insights report. 
  2. Above the list of your locations, click Download Insights. In the screen that open, next to the report you want, click Get report.
  3. Select the time-frame for your Insights data, then in the bottom right corner of the screen, click Download.
  4. Your report starts downloading automatically in a new tab. After your report finishes downloading, you can close the tab.

If you haven’t enabled your listing for download, you may see “***” in the columns of your bulk Insights spreadsheet. 

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