How to set holiday hours

Manage your business

When your hours of operation change for a brief period of time, like for a special event, you can set holiday hours so that your regular hours don't change.

How it works

You can set holiday hours if your business temporarily adjusts its hours of operation or remains closed for up to 6 days in a row.

When necessary, you can schedule holiday business hours for:

  • Holidays
  • Special events
  • Other exceptional circumstances
It's a good idea to confirm your hours for official holidays, even if they’re the same as your regular hours. This makes it clear to customers that your holiday hours are accurate.

Other operation changes

Important: For holiday hours to show up on your Business Profile, set your business hours to “Open with main hours.”

Set holiday hours

  1. On your computer, sign in to the Google Account you use to manage your Business Profile.
  2. To find your Business Profile, search on Google for your exact business name. You can also search for my business.
  3. Near the top, click Edit profile and then Business information.
    • Tip: On your desktop, using Google Search, select Edit profile.
  4. Near the top, click the Hours tab.
  5. Under “Business hours,” click Holiday hours.
  6. Select the holiday date.
    • To confirm suggested holidays: Click Review.
    • To set a custom date: Click Add a date. Then, enter the date of the holiday.
    • For dates you already set holiday hours: Scroll to the existing date.
  7. Update your hours.
    • If you’re open for the day: Check the box next to the date. Then, enter times in “Opens at” and “Closes at.”
    • If you're closed for the day: Uncheck the box next to the date.
    • To add multiple sets of hours for the date: Click More More and then Add hours +. Then, enter the hours.
    • To delete holiday hours:
      • If your business is closed: Next to the holiday, click Delete Trash.
      • If your business is open: Next to the hours, click More More and then Delete Trash.
  8. Click Save.
After your hours are saved, you can find them in the “Hours” tab in your “Business information” under “Holiday hours.”
Set holiday hours through spreadsheet
  1. In your bulk upload spreadsheet, locate the “Special hours” column.
  2. Enter the affected days and their special hours with “x” to designate an all-day closure. 
    • For example:
      • 24-hour format: YYYY-MM-DD: HH:MM-HH:MM
      • AM or PM format: YYYY-MM-DD: HH:MM AM-HH:MM PM
  3. Save and import your spreadsheet. Your special hours will appear to customers on Google only for the designated days.

If you only add holiday hours to existing businesses, you can include only the store code and special hours columns on the spreadsheet. If you include empty columns or columns with headings but no information beneath them, existing information for those columns will be erased. If you add a new business, you’ll be alerted that you’re missing required column headings.

Tip: Separate each set of hours with a comma. To enter multiple sets of opening hours in one day, separate the sets into 2 entries with a comma. Learn how to format hours.

  • For example, the following represents hours for a business that’s open for 2 distinct periods on December 26, 2015:
    2015-11-26: x, 2015-12-25: x, 2015-12-26: 10:00-16:00, 2015-12-26: 17:00-18:00, 2016-1-1: 00:00-00:00
Set hours that extend into the next day
Important: A set of special hours can't exceed 24 hours.

If a set of holiday hours extends from before midnight one day and past noon the next day, break the hours into multiple sets: 

  • One set that runs until the end of the first day
  • One set that begins at midnight of the second day 

For example, if your business is open from 7:00 PM until 5:00 PM the next day, enter your hours as follows:

  • 2015-11-26: 19:00-00:00, 2015-11-27: 00:00-17:00

In this case, your regular hours for the second day are ignored in favor of the holiday hours. If you want to keep any of the next day's hours, include them again in your list of special hours, such as:

  • 2015-11-27: 20:00-22:00
Was this helpful?
How can we improve it?

Need more help?

Sign in for additional support options to quickly solve your issue

Get help from Small Business Advisors

Want to receive one-on-one guidance and tailored recommendations on how to make the most out of your Business Profile? Try booking an appointment with Small Business Advisors.

Important: This service cannot troubleshoot issues, including Business Profile verification or suspension, or Google Ads billing.

Clear search
Close search
Google apps
Main menu
Search Help Center