What happened to my Tracking ID?

Google Analytics 4 properties have an ID that starts with "G-" instead of a Tracking ID that starts with "UA-."

Find your "G-" ID

Only GA4 properties have a "G-" ID.

1. Sign in to your Google Analytics account.
2. Click Admin.
3. At the top of the Property column, select your property.
4. In the Property column, click Data streams.
5. Click the data stream for which you need the ID .
6. Your "G-" ID appears in the top right.
7. 

Don't see a Data streams option in the Property column? You have a Universal Analytics property instead of a GA4 property.

I need a "UA-" ID

If you are using a website builder platform that requires you to enter a "UA-" ID and will not accept a "G-" ID, you'll need to set up a Universal Analytics property.

Find your "UA-" ID

Only Universal Analytics properties have a "UA-" ID.

1. Click Admin in your Universal Analytics property.
2. In the Property column, click Property Settings.
3. Your "UA-" ID appears at the top of the Property Settings page.

Find your Google tag

The Google tag and "G-" ID are not the same.

To find your Google tag, do the following:

1. Sign in to your Google Analytics account.
2. Click Admin.
3. At the top of the Property column, select your property.
4. In the Property column, click Data streams > Web.
5. Click the data stream for your website.
6. Under Google tag, click View tag instructions.
7. On the Installation instructions page, select Install manually:
   • On the screen, you’ll see the JavaScript snippet for your account's Google tag. Your Google tag is the entire section of code that appears, beginning with:
     
     <!-- Google tag (gtag.js) -->
     
     and ending with
     
     </script>