Find your way around Analytics

If your user interface looks different than what you see described in this article, you're probably using a Universal Analytics property instead of a Google Analytics 4 property. Read this article instead.


In this article:

Search for reports and help content.

Learn more


2 Notifications, product links, help, account management

Retrieve notifications from Analytics.

Switch between Google Marketing Platform products.

Access help content.

Send product feedback to the Analytics team.

Manage your Google account, and sign out.


3 Navigation

The navigation pane provides links to:


4 Edit, save, and share options

Edit reports

Edit the report name, add data comparisons, and choose your attribution model.

Share and export reports.

5 Reports

The dashboard overview for each category has links to the rest of the reports in the category. You can see different overviews of your data, and drill in to more detailed reports as necessary. Reports use either the dashboard or explorer template to display data.

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