The following events are recommended for all properties (all business verticals, app or web). To learn how to implement these events, refer to the developer documentation.
|earn_virtual_currency||when a user has earned virtual currency||virtual_currency_name, value|
|join_group||when a user joins a group
Allows you to track the popularity of various clans or user groups.
|login||when a user logs in.||method|
|present_offer||when a user is presented with an offer||item_id, item_name, item_category|
|purchase||when a user completes a purchase||transactions_id, value, currency, tax, shipping, items, coupon|
|refund||when a user receives a refund||transactions_id, value, currency, tax, shipping, items|
|search||when a user searches your content||search_term|
|select_content||when a user has selected content||content_type, item_id|
|share||when a user has shared content||content_type, item_id|
when a user has signed up
Allows you to see which methods of sign-up (e.g., Google account, email address, etc.) are most popular
|spend_virtual_currency||when a user has spent virtual currency (coins, gems, tokens, etc.)||item_name, virtual_currency_name, value|
|tutorial_begin||when a user begins a tutorial||No parameters|
|tutorial_complete||When a user completes a tutorial||No parameters|