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Ended campaign: Definition

An ad campaign that has passed its end date and is no longer running ads.

  • You choose an end date for each ad campaign to indicate when it should stop running. When a campaign reaches its end date, all ads within the campaign stop running.
  • You can change a campaign's end date at any time, even after the date has passed.
  • You'll see information about your campaign's current state listed in the "Status" column in the "Campaigns" page. You might also see the status "Campaign ended" listed next to the ad groups, ads and keywords that are part of this campaign.
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