Notification

Please make sure to visit Your AdSense Page where you can find personalized information about your account to help you succeed with AdSense.

Fix policy issues

Your AdSense account is at risk of being disabled for policy reasons

This article provides answers to frequently asked questions about AdSense account warnings.

Has my account been disabled?

No. Your account remains active. However, your account may be disabled if you do not make changes to comply with the AdSense Program policies.

Why did I receive this warning?

We recently found that your account was not in compliance with our policies. Account warnings may be issued for various reasons including but not limited to:
  • Your account has an extensive history of policy violations and/or repeat policy violations.
    Remember that publishers are responsible for the content on every page displaying their ads, even if the content was created by someone else, such as on sites with user-generated content.
  • Your account has demonstrated deceptive behavior.
    Our specialists carefully monitor clicks and impressions on Google ads, using both automated systems and human reviews, in order to protect your interests and those of our advertisers. As outlined in our Terms and Conditions, Google will use its sole discretion when determining instances of invalid click activity. Note that Google doesn’t analyze or validate third-party data as part of invalid traffic investigations.
  • There are egregious content violations associated with your account.
    These may include but are not limited to adult content, copyright infringement, as well as cases of extreme violence and gore.

Learn more about the top invalid traffic and policy violations that lead to account closure.

What do I need to do to avoid having my account disabled?

Take action immediately. Your warning message contains examples of violations on your site, but we request that you thoroughly review the content and ad placement in your network to ensure that it all complies with our Program policies.

What can I do to help stay compliant with the policies going forward?

Some tips to help you monitor your network for policy violations:

  • Perform a human evaluation of each site before placing ad code on the site's pages.
  • Proactively review pages with high page views at least once a week.
  • Install keywords filters (such as adult content, pay-to services, hacking content, gambling content, etc.), especially on pages containing user-generated content. Although we're unable to provide information on topics such as "keyword filtering" or "content filtering", you might want to search for this information on Google.
  • Add a "Report a violation" link to all pages with user-generated content, and take actions to remain compliant.

What happens if I make the necessary changes?

If you fix the issue(s), your account will remain active. However, if we continue to find violations, we may disable your account.

Do I need to notify you when I've made the changes?

No. We'll monitor your account to ensure it complies with our policies.

What happens if I don’t make the necessary changes and continue to violate policies?

Your AdSense account will be disabled.

I need clarification regarding the policy that my site is violating. What should I do?

If you'd like further clarification or to view examples of our policies, visit our resources:

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