Optimization tips for AdMob

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Check out customized optimization suggestions to boost your revenue with AdMob.

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Your customized optimization tips

These optimization tips are data-driven suggestions to potentially boost your revenue. We encourage you to test them, monitor your analytics, and use them as part of a broader strategy.

	Enable all ad types Your earnings could increase if you allow all ad types to display. By enabling all ad types, more advertisers can bid on your app’s inventory and help increase your eCPM. Limiting ad types may result in decreased revenue. The ad types available to an ad unit depend on the ad format you selected when creating it.
	Minimize category blocking By allowing all ad categories to appear, you could potentially improve your earnings because more advertisers can bid on your app’s inventory, and help improve your eCPM. If you need to, you can disable specific subcategories without over blocking. Learn more about blocking ads by general category.
	Looking for more advanced tips? Check out our best practices to unlock your revenue potential with AdMob Mediation here. If you want to learn about more personalized recommendations from AdMob, sign up to receive optimization tips for you.