AdMob & AdSense policies

Publishers who wish to participate in AdMob must comply with our online AdSense program policies.

All publishers are required to adhere to the following policies, so please read them carefully. If you fail to comply with these policies without permission from Google, we reserve the right to disable ad serving to your app and/or disable your AdMob account at any time. If your account is disabled, you will not be eligible for further participation in the AdSense and/or AdMob program(s).


Content policies

Behavioral policies


Invalid activity

Implementation guidance


Ad format-specific policies


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