Monetization during Content ID disputes

Videos can earn money during a Content ID dispute if both the video creator and the Content ID claimant want to monetize the video. You can dispute a Content ID claim at any time. If you dispute a claim within 5 days, we’ll hold any revenue from the video, starting with the first day the claim was placed. If you dispute a Content ID claim after 5 days from the original claim date, we'll start holding revenue the date the dispute is made.

Throughout the dispute process, we'll hold the revenue separately and, once the dispute is resolved, we'll pay it out to the appropriate party.

At each stage of the Content ID dispute process, there are several actions that can be done by you or the claimant. Click each stage below to learn more about what happens to the revenue with each possible action.

Filing a Content ID dispute

After a Content ID claim is made on your video, you have two options to respond. 

  • Do nothing, allow the claim to exist on your video: After 5 days any held revenue will be released to the claimant. 
  • File a dispute within the first 5 days of the claim: Ads will continue to run. We’ll also hold all revenue the video earns while the claimant reviews your dispute.
  • File a dispute after the first 5 days after a claim is made: We'll hold revenue from the date the dispute is made.
More info about the Content ID dispute process

When you dispute a Content ID claim, the claimant will be notified and they'll have 30 days to respond. During this process, we'll continue to run ads and hold all revenue that the video earns.

There are a few things that the claimant can do in response to your dispute:

  • Release the claim: If they agree with your dispute, they can choose to release their claim. As long as there are no other claims on your video, we'll release the revenue earned during the dispute to you. 
  • Uphold the claim: If they believe their claim is still valid, they can choose to uphold it. If you feel it was mistakenly upheld, you may be able to appeal their decision.
  • Submit a copyright takedown request: They can submit a copyright takedown request to remove your video from YouTube, which means you’ll get a copyright strike on your account.
Filing a Content ID appeal

You have a couple options if the claimant chooses to uphold their claim after you dispute. You can either:

  • Do nothing, allow the claim to exist on your video: After 5 days any held revenue will be released to the claimant.
  • File an appeal within the first 5 days of the claim being upheld: Ads will continue to run. We’ll also hold all revenue the video earns while the claimant reviews your appeal.
  • File an appeal after the first 5 days after the claim is upheld: We'll hold revenue from the date the appeal is made.

More info about the Content ID appeal process

When you appeal a Content ID claim, the claimant will be notified and they'll have 30 days to respond. During this process, we'll continue to run ads and hold all revenue that the video earns. 
There are a few things that the claimant can do in response to your appeal:
  • Release the claim: If they agree with your appeal, they can choose to release their claim. As long as there are no other claims on your video, we'll release the revenue earned during the dispute to you. 
  • Schedule a takedown request for your video: If the claimant issues a delayed copyright takedown request, you can cancel your appeal within 7 days. This will prevent the takedown and keep the claim active on your video. During these 7 days, we'll continue to run ads and hold all revenue that the video earns.
  • Submit a copyright takedown request: If they believe their claim is still valid, they can submit a copyright takedown request to remove your video from YouTube. This action will result in a copyright strike on your account.

If the claimant rejects your appeal and submits a copyright takedown of your video, you can file a counter notification. Counter notifications can also be filed at any time.

If you file a counter notification within 5 days of getting a takedown, revenue will continue to be held until the full claim process is resolved. Learn more about the counter notification process.

Revenue from disputes in YouTube Analytics

If there is an active Content ID claim on your video, and you dispute or appeal it, revenue data for the video won’t show in YouTube Analytics. If the claim is released, revenue data for the dispute time period will be later added to YouTube Analytics. This data should appear between the 10th and 20th of the following month.

For instance, let’s say you disputed a Content ID claim on July 12 and the dispute was resolved in your favor on August 6. You would see revenue data for July 12 to August 6 appear in Analytics between September 10 and September 20.

If you have access to Downloadable Reports in Content Manager, you'll find this info in your Adjustment Report.
 
You can choose not to monetize your video while it is in dispute, by turning off monetization from the Videos page of YouTube Studio.

Get more help with Content ID

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