Automate bidding
With new changes to the bid strategy creation process, you can now directly select campaigns as you create your bid strategy. In addition, advanced targeting and advanced configuration are no longer available when creating a new bid strategy. Existing bid strategies with advanced targeting and advanced configuration are not affected by this change.
9/25/19
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To better understand how your bid strategies are performing, look for insights cards that now appear on the bid strategies "Overview" page.
9/25/19
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Impression share bid strategies are now supported for Yahoo! Japan campaigns (targeting "absolute top of page", "top of page", or "anywhere on page") and for Microsoft Advertising campaigns (targeting "anywhere on page" only).
9/25/19
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Manage campaigns
If you've set up remarketing lists for search ads (RLSA) in Microsoft Advertising, you can now use Search Ads 360 to manage and report on RLSA targets.
9/24/19
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