Manage campaigns
Landing page tests have been deprecated. As of May 1, 2019, you won't be able to create new tests in Search Ads 360, and any active tests will stop running.
5/1/19
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Search Ads 360 fully supports the recent changes to Bing Ads expanded text ads. Advertisers can now take advantage of additional—and longer—headlines and descriptions.
5/13/19
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Advertisers can now report on Bing Ads dynamic search ads in Search Ads 360.
5/13/19
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Automate bidding
Monthly spend bid strategies with a conversions or revenue (ROI) goal have been deprecated and replaced with budget bid strategies.
5/1/19
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If you expect your conversion rates to change significantly during a sales or promotional period, you can create a seasonality adjustment to improve bid optimization during the event.
5/20/19
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Measure results
The URL parameters column has been deprecated. As of May 1, 2019, any parameters saved in the column will no longer be appended to your landing pages. If you need to continue using those parameters, move them to another URL field, such as URL templates, final URL, or Final URL Suffix. Note that this deprecation does not affect URL templates.
5/1/19
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The Budget pacing report feature has been deprecated. As of May 31, 2019, you can no longer create new budget pacing reports. You can still edit the settings in existing budget pacing reports. You can perform many of the same tasks as Budget pacing by using Budget Management, which includes some important enhancements (such as the ability to set spend for a specific day or week and to automatically optimize spend). If you want to report on the same groups of campaigns as your old budget pacing reports, you can manually recreate the reports in Budget Management.
5/31/19
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