Name column (Custom Floodlight variables)

Displays the friendly name specified when a custom Floodlight variable was created in Campaign Manager.

View this column
  1. Navigate to an advertiser.

  2. In the left navigation panel, click Advertiser settings.

    Don't see Advertiser settings? Only Search Ads 360 agency managers or advertiser managers can see Advertiser settings in the left navigation panel. 

  3. Click the Floodlight▼ tab and select Custom Floodlight variables.

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