About beta countries of sale

Shopping ads is expanding into new countries. You can include any of these beta countries as a country of sale for Shopping ads.

Benefits

  • Expand your reach by creating Shopping ads in new countries.
  • Be one of the first advertisers to show Shopping ads in beta countries.

Limitations

  • Participation in beta countries may initially only be available to certain merchants. 
  • Advertising performance in beta countries may differ from that of non-beta countries. Some products advertised in beta countries may not be eligible to show everywhere.
  • It’s recommended that advertisers who use Smart Shopping campaigns in beta countries set a target ROAS value to ensure consistent performance while traffic is being ramped up. If you're using Smart Shopping campaigns in a beta country of sale and have an existing Display remarketing campaign, we recommend keeping that campaign active. Your Display remarketing and Smart Shopping campaigns will run in parallel as traffic in beta countries ramps up. Learn more about creating Smart Shopping campaigns.

Countries of sale

The following countries are currently in beta to receive Shopping ads:

Country of sale Supported Languages
Algeria

French

Arabic

English*

Angola

Portuguese

English*

Bangladesh English*
Cambodia English*
Cameroon

French

English*

Costa Rica

Spanish

English*

Cote d'Ivoire

French

English*

Dominican Republic

Spanish

English*

El Salvador

Spanish

English*

Ethiopia English
Ghana English
Guatemala

Spanish

English*

Kenya English
Madagascar

French

English*

Mauritius English
Morocco

French

Arabic

English*

Mozambique

Portuguese

English*

Myanmar (Burma) English
Nepal English
Nicaragua

Spanish

English*

Nigeria English
Pakistan English
Panama

Spanish

English*

Puerto Rico

Spanish

English*

Saudi Arabia

Arabic

English*

Senegal

French

English

Sri Lanka English
Tanzania English
Tunisia

French

Arabic

English*

Uganda English
Venezuela Spanish
English*
Zambia

English

Zimbabwe English

 

 

*This is a non-local language

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