unit_pricing_base_measure [unit_pricing_base_measure]attribute lets you include the denominator for your unit price. For example, you might be selling 150 ml of perfume, but users are interested in seeing the price per 100 ml.
When to use
If you use
unit_pricing_measure [unit_pricing_measure], then use
unit_pricing_base_measure [unit_pricing_base_measure] to include the denominator for your unit price. To make the unit prices more comparable for all ads on a page, your ad might show a different base measure than what you provide here.
Follow these formatting guidelines to make sure that we understand the data that you're submitting.
|File format||Example entry|
To format your data for Content API, have a look at the Content API for Shopping.
Follow these guidelines to make sure that you submit high-quality data for your products.
These are the requirements that you'll need to meet to show your product. If you don't follow these requirements, we'll disapprove your product and let you know on the Diagnostics page of your Merchant Center account.
unit_pricing_measure [unit_pricing_measure]to define the measure and dimension of your product. For example, if you submit 3 USD as the value for the price attribute, 150 floz [floz] as the value for
unit_pricing_base_measure [unit_pricing_base_measure], the unit price would be 2 USD for every 100 floz [floz].
These best practices can help you go beyond the basic requirements to optimise your product data for performance.
- Use the same type of units as you used for
unit_pricing_measure [unit_pricing_measure]. For example, if you use sqm for
unit_pricing_measure [unit_pricing_measure], then use sqm for
Review each section closely to determine whether the requirements apply to your country or product. If you don't follow requirements that apply to you, we'll disapprove your product and let you know in Diagnostics in your Merchant Center account.
- Submit metric values when targeting the UK. The imperial units (e.g.
gal) are interpreted as US imperial units, which are different from the imperial units used in the UK.
||Pinot Noir – 2007 – California – 9 L|
|Shown in your ad||£7.78/1 L|
|Product||10 bottles of red wine|
||10 bottles of red wine|
|Shown in your ad||£6.50/750 ml|
||Distressed natural walnut flooring|
||2.38 sq m|
||1 sq m|
|Shown in your ad||47.56 GBP/1 m²|
||50 custom-made business cards|
|Shown in your ad||£0.27/1 ct|
||Eau de toilette 125 ml|
|Shown in your ad||15.92 GBP/100 ml|