This issue is caused when your checkout URLs don't go to your checkout or basket.
For example, you expect a basket or checkout page but instead the redirect takes users immediately to a sign-in or PDP page.
Due to this issue, shopper continuity is broken as they transition off listings on Google to your basket or checkout site, most likely resulting in a reduction in conversions or sales. Also, mismatching product attributes can deter a shopper's ability to complete the purchase with ease.
To resolve the issue, ensure that the provided basket or checkout URL lands the user only in your basket or checkout landing page respectively. Learn about checkout URL specifications for what's being defined as a 'checkout page'.
Instructions
- Sign in to your Merchant Center account.
- Select Products on the navigation menu, then click Diagnostics.
- Click the Item issues tab to see current issues affecting your products.
To download a list (.csv) of all affected products for all issues:
- Click the download button next to the filter button , beneath the graph and above the list of issues.
To download a list (.csv) of all affected products for a particular issue:
- Find the issue under the 'Issue' column, then click the download button at the end of the row.
To see a list of up to 50 products with this particular issue:
- Find the issue under the 'Issue' column, then click View examples in the 'Affected items' column.
- Ensure that the provided basket or checkout URL lands the user only on your basket or checkout landing page respectively. Learn about checkout URL specifications for what's being defined as a 'checkout page'.
- After you've updated your product data, resubmit it using one of these methods:
- Next, check that you've fixed the issue by making sure that it's no longer listed on the Diagnostics page.
Bear in mind: It may take some time for your change to be reflected on the Diagnostics page.