To provide users with the most complete and up-to-date information about businesses, Google displays merchant listings on Google Search.
Information in merchant listings is compiled from a variety of sources:
- Google Merchant Center, such as promotions added by the business. Learn more about promotions on Merchant Center
- Publicly available information, such as crawled web content (for example, information from a business’ official website, content summarized from merchant websites)
- Licensed data from third parties
- Users who contribute factual information
Content is automatically extracted and frequently updated from publicly available online sources to ensure accuracy.