The store code [store_code] attribute is used to specify the unique alphanumeric identifier of a local store. For vehicle ads, this attribute allows repeated fields, meaning you can submit multiple values. For local inventory ads, this attribute doesn’t allow multiple values.
When to use
Required for products in local inventory ads, free local listings, and vehicle ads.
Format
| Type | Text (string) |
| Text or tab-delimited example | Store123 |
| XML example | <g:store_code>Store123</g:store_code> |
Minimum requirements
You must meet these requirements to show your product in Merchant Center. If you don't follow these requirements, your product is disapproved. If your product isn’t approved, you’ll receive a notification in the Diagnostics page in your Merchant Center account.
- This attribute is case sensitive and must match the store codes that you submit in your Business Profiles.
- For vehicle ads, if using a store feed, your store code
[store_code]attribute must match the code in your store feed.
Note: Any combination of letters and/or numbers can be set as your store code.
Examples
| Feed | Field | Description | Type | Example |
| Inventory | store_code |
The store code of the store which this item is available | alphanumeric | store1 |
| Vehicle ads primary feed | store_code |
The score code of the dealership that has this vehicle | alphanumeric | dealer2 |