Reviews and ratings for Local Services advertisers

Local Services advertisers go through extensive screening to make sure they're high-quality. Google also looks at customer reviews that discuss the quality of service of each provider.

Google asks customers to rate and review each business featured in Local Services ads. These ratings can appear in search results, as well as in each provider’s profile.

How to review a service

After the scheduled date of your service, you’ll be asked to rate the business and leave feedback on your experience.

Ratings of Local Services providers are on a 5-point scale. You also have the option of writing a review. To help other customers make the best decision based on their needs, you should leave detailed information about your experience.

After posting your review, you’ll be presented with optional questions about your experience with the provider. Your answers to these questions are combined with other customer responses and posted to Google. Your name is never shared.

Anonymous reviews

If you don’t want your name associated with your review, you can make your review and rating anonymous. Anonymous reviews contain the approximate date the service was performed (week or month), the type of service provided, and the city where the service was performed, but not your name or profile photo.

Google verified reviews

Reviews for providers found and hired through Local Services include a "Google verified" label. This means that the customer who wrote the review booked the service through Google.

Local Services providers also have reviews for services not booked through Google. These reviews don’t have a “Google verified” label. 

If you want to leave a review for a service that you didn’t book through Google, first search for the business on Google Search. Next, select Write a review in the box that includes the business’s details. On a computer, the box appears to the right of the search results. On mobile, the box is at the top of the page.

Edit or delete reviews

If you need to change or delete a review you submitted, contact us for help.

Tips for writing reviews

To offer the most help to other customers looking for Local Services providers, see tips for writing great reviews. You might also want to read our review policies.

Note: Google has a strict policy against fake reviews, and reserves the right to take down any review deemed to be fake or that doesn’t comply with Google’s user content and conduct policies.

Additional questions about the provider

After posting a rating and review, you may be asked additional questions about the service provider -- for example, “Did the provider make every attempt to arrive on time?” Your answers will be combined with other customer responses and shown to Google users. Your name and personal details aren't shared.

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